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UniFrance - Paris

International promotion and export of French cinema and audiovisual. Paris UniFrance

UniFrance: The Global Ambassador of French Cinema

UniFrance is the leading organization for promoting and exporting French cinema and audiovisual works worldwide. Founded in 1949, this association actively supports the French film industry by providing it with international visibility. Operating under the authority of the Centre National du Cinéma et de l'Image Animée (CNC) and in collaboration with the Ministry of Culture, UniFrance stands as a key partner for professionals seeking to conquer screens abroad.

A Mission to Promote and Export French Cinema

UniFrance is dedicated to showcasing French cinema globally. Through a comprehensive promotion strategy, the organization supports the distribution of French films across all five continents. Whether through events, screenings, festivals, or professional meetings, UniFrance highlights every type of work, from feature films to shorts, including series, documentaries, and animated films.

With offices in Paris and abroad, UniFrance ensures a strategic presence in the world's major film markets. At every stage, the organization supports French creators, from production to distribution, facilitating access to leading international festivals like the Cannes Film Festival, the Berlinale, the Venice Film Festival, and the Toronto International Film Festival.

Multiple Initiatives to Promote French Cinema Internationally

UniFrance deploys various initiatives to enhance the visibility of French cinema and facilitate its export worldwide:

  • Organizing Festivals and International Events: UniFrance is behind MyFrenchFilmFestival, an online film festival that allows global audiences to discover a selection of French films. The organization is also a vital partner to numerous local festivals, ensuring broad and diverse distribution of French works.

  • Supporting Artists and Professionals: UniFrance actively supports French directors, producers, actors, and technicians during international tours, organizing meetings with the media, distributors, and foreign audiences. The goal is to maximize the impact of French films and strengthen their recognition on the global stage.

  • Collaborating with International Distributors and Broadcasters: By working closely with foreign distributors and broadcasters, UniFrance facilitates the release of French films in cinemas, on streaming platforms, and on television. Their participation in professional markets, such as the Cannes Film Market, helps promote sales and develop strategic partnerships.

  • Market Analysis and Monitoring: UniFrance conducts market studies and analyzes international trends to identify audience preferences. These insights help refine promotional strategies and optimize actions for each target region.

A Key Player in French Audiovisual Export

Beyond cinema, UniFrance has expanded its activities to cover the entire audiovisual sector, including TV series, documentaries, and digital content. With the growing influence of streaming platforms, UniFrance deploys specific strategies to strengthen the presence of French productions on these new distribution channels, contributing to their success internationally.

A Cultural and Economic Mission for French Cinema

UniFrance not only promotes French culture abroad but also plays a crucial role in the economic vitality of the French film industry. By increasing the visibility of French films, UniFrance encourages economic exchanges, attracts investors, and stimulates international co-productions, enhancing France's appeal as a hub for cinema.

UniFrance: Your Partner to Shine on the International Stage

With its expertise, passion, and global network, UniFrance is more than just a promoter of French cinema. It is a strategic partner for all industry professionals, from directors and producers to distributors and emerging talents. By actively supporting French works, UniFrance contributes to their cultural and economic impact beyond borders.

For more information about UniFrance and its actions to promote French cinema and audiovisual content, visit their headquarters at 13 rue Henner, 75009 Paris, France, or check out their website to discover all the initiatives that make French cinema shine on the international stage.


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